The quotation "The lady doth protest too much, methinks." comes from Shakespeare's Hamlet, Act III, scene II. The phrase has come to mean that one can "insist so passionately about something not being true that people suspect the opposite of what one is saying."[1]
The phrase is often misquoted as "Methinks the lady doth protest too much."[2] and is commonly used in the second person as "Methinks thou dost protest too much."
The phrase's actual meaning implies the increasing likelihood of suppressed feelings for the contrary of that which is being argued. I.e. the more passionate and fervent the argument, the greater likelihood the cause is a suppression of belief for the contrary argument, and the subsequent confirmation that it is the (actual) truer statement.
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